FW 2018 Collection

At the core of ellos’ Swedish design is the ability for each look to take you from day to night. For the FW 2018 Collection, we wanted to capture the effortless, cool-girl vibe with a focus on coats, knits, and back-to-work looks. A 360 campaign shot on a New York City rooftop and in studio was featured across all channels including direct mail, video, and social ads.